Don’t underestimate these tools in your marketing toolkit

Don’t underestimate these tools in your marketing toolkit

Thoughts. We all have ’em. Sometimes we have good thoughts. Sometimes bad. Sometimes, well, they can be extraordinary motivation for moving the needle in your business. Our thoughts are often the driving force behind anything, and I mean anything, we do or...
Pandemic Fatigues Takes a Toll on Marketing Effectively

Pandemic Fatigues Takes a Toll on Marketing Effectively

Pandemic fatigue is real. As we remain isolated from our regularly scheduled programming, aka our lives, one thing is clear. We are over it. We are done. We are overworked, exhausted, and, as a collective, disconnected. Perhaps you wonder why I am saying this....
Doing the right first thing first when it comes to Marketing

Doing the right first thing first when it comes to Marketing

When it comes to Marketing, it can be hard to know what do or what to do first. This is a real Marketing scenario for many busy business owners. Questions I hear in consults all the time include: Where do I make an investment? (insert time, money or effort here) What...
Social Media for the Business Owner

Social Media for the Business Owner

Social Media is nothing to fear Too many options for using Social Media paralyze people. It’s true. There are so many platform and ways to communicate your brand value that it can leave you just plain stuck. You are not alone if you feel this way. I use Social Media a...
Quick tips to generate qualified leads

Quick tips to generate qualified leads

No one likes to cold call It’s got to be one of my least favorite things to do in life, and I certainly don’t enjoy doing it to generate business. A qualified lead is so much easier to follow up on than a cold list of names and numbers. Create a warm and...